Brian Mackenzie is a human performance coach with more than two decades experience of innovating new protocols and ideas for training Olympians, Professional Athletes, Entrepreneurs, and High Performers in numerous realms on the use of performance, mechanical, and breathing tools to achieve maximum output in training, competition, and recovery.
Brian is the founder of UnScared Inc. (formerly Genetic Potential, and Athlete Cell) manages Power Speed Endurance brand, The Art of Breath, along with our training programs, personalized coaching, training camps, and subscription services. We are a human performance company rooted in understanding human potential for athletes, corporations, and the general population.
Brian recently suffered a serious accident that injured his spine which made him paralyzed for a little bit. On this episode, Brian recalls this horrific experience and how he faced the challenges. We talked about some these topics:
- How Brian got the name Unscared for his company
- Remembering the accident that almost made him a paraplegic
- How breathing is a vital part of his regimen
- Experiences with building businesses
- Impact of social media
Check out his books:
Power Speed Endurance | book
UnBreakable Runner | book
UnPlugged | book
Contact
Listen to My New Normal Podcast here:
To check out Dr. T’s Functional Training for the Adaptive Athlete Online Course (eligible for 0.5 CEU’s for NSCA under Category D), visit: https://www.drtheresalarson.com/adaptive-trainers-course/